About Us

Pure Dopeness clothing which is a unique and affordable brand for everybody.

Pure meaning flawless, being untouched and unflawed.

Dope meaning fly.

And Ness is a play on the word finesse which speaks to something being done with ease and smoothness.

Pure Dopeness has branded four distinct collections:

Being Dope is Mandatory

I Been Dope

Definition of Dope

And Pure Dopeness